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Pixel Sport Meets Seb Coe: Technology Has Changed Sport Forever

A version of this article was originally published on TechWeekEurope. For more sports technology coverage click here.

Lord Sebastian Coe, the former chairman of the organising committee for London 2012 Olympic Games, says technology has changed sport in ways he couldn’t have imagined when competing in the 1500 metres and 800 metres in the 1970s and 80s.

Speaking during the recent Commonwealth Games in Glasgow, the current chair of the British Olympic Association (BOA), explained that IT has become an increasingly integral part of the planning process for major sporting events in order to keep up the increasing demands and expectations of athletes, officials, the media and spectators.

“Science and technology, in particular, have changed the way we train for sporting events, how we take part in them and how we experience them as spectators,” he said.

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Technology Aids Wimbledon In Quest To Be The Most Prestigious Grand Slam Of All

So in the end there was no fairy-tale ending for Roger Federer at this year’s Wimbledon. The perennial crowd favourite lost an epic final in five sets to Novak Djokovic, having saved championship point in the fourth. Djokovic was as graceful in victory as Federer was in defeat, hoping that he will have one more shot at Wimbledon glory before his illustrious career – arguably the greatest ever – comes to an end.

It was a different kind of final to the one that preceded it, when, on a tension-filled day on Centre Court, Andy Murray ended Britain’s 77 year wait for a British male winner – but not before subjecting us to one last excruciating game before the famous drought was ended.

But walking around the All-England Club (AELTC) last week, it was though nothing had changed from last year. The overpriced Pimm’s and Strawberries and Cream were still served, the queues still formed in Wimbledon Park and Henman Hill, the physical manifestation of the modern British obsession with finding a  homegrown Wimbledon champion, was as busy as ever.

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